South Texas’ largest music, culture and heritage festival, kicks off this weekend at the Hidalgo Borderfest Fairgrounds, located next to the Payne Arena in Hidalgo. Borderfest, the three-day festival, held March 6-8, is packed with entertainment, food, vendors, and parades. Each year, Borderfest picks a theme, a country, a culture to embellish on. This year, the country of choice is Japan.
The festival includes entertainment by Becky G, Kalimba, Ramon Ayala, Solido, Carolina Ross, Lupillo Rivera, Lunay, El Coyote, Dalex and Sech. There will also be a magic show, a mentalist/comedy hypnosis show, sea lion show and The Pirates of the Sky show. There will be parades, a carnival, petting zoo and much more.
Since the theme for this year is Japan, there will be a Japanese cultural area for visitors to learn more about Japan. Anime Boom will be celebrating Nippen Fest.
The Budweiser Grand Parade will take place Saturday, March 7, at 10 a.m., and an illuminated parade will take place on both Saturday and Sunday at 6:30 p.m.
Tickets are $15 for a one-day pass for adults, and $5 for children ages five to 12. A three-day mega pass is also available for $25 per person. Fairgrounds pre-sale tickets can be purchased online, at Hidalgo City Hall or at the Payne Arena Box Office prior to the Hidalgo Borderfest Festival. Tickets can also be purchased at the gate for daily entry.
A purchased showgrounds admission ticket grants the patron access to the family boardwalk, carnival, shopping and all other fairgrounds attractions including outdoor live music stages. A concert ticket is required to enter events inside the Payne Arena – and ticket prices for those events vary.
The fairgrounds will be open Friday, March 6, from 5 p.m. to 12 a.m.; Saturday, March 7, 12 p.m. to 12 a.m.; and Sunday, March 8, 12 p.m. to 11 p.m. (Call 956) 843-2286 for more information, visit their website at www.hidalgoborderfest.com or find their events on Facebook.